- a pretentiously showy or imposing façade intended to mask or divert attention from an embarrassing or shabby fact or condition.
(http://dictionary.reference.com/browse/potemkin+village)
"Some archaeologists believe that the canal was never meant to function. It was a PR exercise, they say, a Potemkin demonstration by the Chimor government that it was actively fighting El Niño."
- Charles Mann, 1491: New Revelations of the Americas Before Columbus
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